Privacy Policy
Last updated: December 2025
At AR Flavour Labs, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit our website.
Information We Collect
We collect minimal information to improve our website and understand how visitors interact with our content. This includes:
Website Analytics: We use Vercel Web Analytics, which acts as a Data Processor on our behalf. They process anonymous usage data solely for the purpose of providing us with website traffic insights without storing cookies or personal identifiers.
The analytics data we collect includes:
- Page views and navigation patterns
- General geographic location (country/region level, not specific addresses)
- Device type and browser information
- Referral sources (how you found our website)
Analytics data is processed in aggregated form and retained only for as long as necessary to provide website usage insights, in accordance with Vercel’s Web Analytics retention practices. Session identifiers are automatically discarded after approximately 24 hours.
How We Use Information
The information we collect is used solely to:
- Understand how visitors use our website
- Improve website performance and user experience
- Analyze content effectiveness
We do not sell, rent, or share your information with third parties for marketing purposes.
Cookies and Tracking Technologies
Our website uses Vercel Web Analytics, which is a cookieless analytics solution. This means we do not use cookies or other tracking technologies that store data on your device. Our analytics are privacy-first and do not require cookie consent banners.
Vercel Web Analytics operates without cookies, using server-side tracking that respects user privacy while providing essential website insights.
For more information about Vercel's privacy practices, please refer to:
Legal Basis for Processing
Where the GDPR applies, we process anonymous website analytics data on the basis of legitimate interests, specifically to understand and improve the performance, security, and usability of our website.
Data Security
We implement appropriate technical and organizational measures to protect the information we collect. However, no method of transmission over the Internet or electronic storage is 100% secure.
Your Rights
You have the right to:
- Access information about how we use your data
- Request information about data we may have collected
- Contact us with privacy-related questions or concerns
- You also have the right to lodge a complaint with your local data protection authority.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Data Controller: AR Flavour Labs (Ireland)
Email: contact@arflavourlabs.com
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.